NYTimes Advocacy

NYTimes Advocacy

the_new_york_times-NPR

First We Take Manhattan

ABdigital has worked with The Sharper Image extensively to transform their brand from geek to chic. Our “Clean Freaks” campaign developed a whole gang of celebrity advocates including Whoppi Goldberg and the chic freaks of NYC.

Stuart Elliot of The New York Times here describes “microtatrgeting” Manhattan.

 

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