Lucidly Aware

Lucidly Aware

BoMN_masthed-300x166 (1)Clarity in Thinking. Excellence in Drinking.

As an agency we resisted taking on a craft beer in Colorado for a variety of reasons, but we finally relented when a company formed by two world-class Cicerones gave us free reign to launch a beer–in Minnesota. Lucid Brewing was soon voted “Best New Brewery” in Minnesota entirely on the strength of advocates. The fake Spokesmodel Lorenzo Lucid (buzz below) helped.

 

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AWARENESS WITHOUT ADVERTISING. 

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AWARENESS WITHOUT ADVERTISING with Chris Birt and friends.

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